This is a radio ad pairing with the following print ads.
The Ocean Spray brand has always held the importance of family at the center of their brand.
Ocean Spray provides fun, yet educational games as print ads. Kids can use their craisins to complete the activities. Parents would be able to play with their kids.
Above is a workbook that students in schools would receive before their summer session began. The activities would be designed to help the students prepare for the grade in which they are transitioning to. Ocean Spray would donate these books to schools. Of course, there would be plenty of activities to involve the parents.
The Ocean Spray Snack Packs are a great treat for kids to eat. While they are enjoying their tasty snack, Ocean Spray provides fun games on the small boxes to help keep their brains thinking.